What’s the big deal?

I believe there are six reasons why Wave is going to have a huge impact on you. However, this is all predicated on mass adoption of the technology. If no-one uses it, then obviously it won’t have a world-changing affect. However, I strongly believe Wave is going to achieve mass adoption for these reasons:

1. Google has the world-wide audience necessary.
2. Google has the cash in order to market Wave and promote its benefits.
3. There is a huge financial benefit to working more efficiently. People who use Wave will be able to work faster, thus leaving behind those that stick to good-ol-fashion SMTP email.
4. Wave is open-source (more on that below). If you want, you’ll be able to run Wave on your internal corporate network, without ever sending a single byte of data to Google.
5. You can run it on the cloud, thus reducing in-house IT costs.

Now I’d like to explain why I think Wave is going to have a life-changing affect on you and your business: Read more…

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