Which is Best? Website Vs Single Web Page
Category: seo | 309 views | Add a Comment |
Nobody knows the exact intricacies of how Google works and it is changing all the time, so should you start optimizing your website or should you optimize individual web pages?
Your Website = YourMainWebsiteURL
Single Web Page = YourMainWebsiteURL/specificwebpage
In theory, your main website URL will be viewed by Google as being more powerful than your individual pages simply because your main URL usually has more inbound links than individual pages. However, you can’t optimize your main website effectively if you are targeting too many keywords, so the thing to do is optimize single web pages for different keywords.
Example: Your Hotel in Washington website would have separate web pages all optimized for different keywords:
www.yourwebsite .com - would be optimized for your main keywords:
Hotels in Washington, etc Read more…
Top First Impression of Your Website
Category: Best Articles | 180 views | Add a Comment |
When a new visitor comes to your website for the first time an initial impression will be formed pretty quickly. A good first impression will drastically increase the chances of that visitor returning again, and a bad first impression will be difficult to overcome.
1. Load Time – Most of us are very impatient and slow loading pages will not make us want to return. On the other hand, pages that load quickly will encourage visitors to navigate through your site knowing that they won’t have to wait very long for each page to load.
2. Error Messages – If new visitors to your site are getting error messages and are unable to access your site, they’re not going to be impressed and they won’t be back. There are a number of different errors that can occur. BlogStormrecently published an article Why Businesses Need a Website that Works, which takes a look at one unsuccessful website with an obvious problem.
3. Colors – The look of your site will obviously be a factor in your visitors’ first impressions. The colors of your website can have a huge impact on the overall attractiveness of the site. Choosing the right color combinations can be difficult, but fortunately there are a number of online tools that can help. For a list of resources and links to some articles on the psychology of colors. Read more…
