As a publisher, knowing all about publishing advertisements is not enough. Any publisher knows how to publish advertisement but how many publishers actually learn how to advertise? In other words, knowing everything about AdSense Marketing will only make you an average publisher, to be a successful publisher you need to know Adwords Advertising as well.
To do that, you’ll have to study more in-depth about the subject and use it’s tools. One of the most useful tools I’ve came across is Google Adwords Keyword Tools. This tells you detailed information about Keywords Bid Prices, Advertiser Competition and Search Volumes. These are all vital information to improve AdSense Marketing.
In case you don’t know, your AdSense pay per click is based on the prices bid on keywords (that generates relevant ads). I’ve seen people talk about their earning/click ratio and after the calculation, they’ve got only 8 cents/click average, some got only 3 cents per click. This is because they have knowing or unknowingly targeted the low paying keywords. With this average they will need 3 thousand clicks to reach the minimum AdSense payout! How long would that take?
I’ve also seen people creating many small niche websites all for the sake of targeting the high paying keywords and get paid quickly. Even though I doubt that they have the knowledge in that subject, they still learn profitable amount doing exactly that.
Google certainly did not tell you to earn money that way because all these High Paying Keyword AdSense Marketing begs the question,
Will the content quality be compromised when publishers target high paying keywords to earn a living?
I’m not saying publishers should not target high paying keywords or stop working on a website because the niche has low keyword bids. As far as I am concerned, I build websites to generate traffic, income from AdSense Marketing is just a reward after all the hard work. However, this does not stop me from being savvy and to target high paying keywords whenever I write an article.
Before I end the article I’d like to share some of these massively high paying keywords with you guys.
High Paying Keywords
- Mesothelioma
- Credit Card
- Chicago Personal Injury Lawyer
- Insurance
All these keywords have CPC (Cost per Click) bids as high as 10 bucks, if not more. Don’t worry if these keywords do not suit your website.
